What are Hubspot and WordPress?
WordPress is a Content Management System (CMS) that is used to build and manage websites developed. WordPress is developed in PHP and runs on a MySQL Database. So, it has a lot of versatility and utility. The WordPress platform is used by many Bloggers, Enterprises, and Entrepreneurs to run their businesses. So, it’s simple to use and comes along with a variety of templates. In this blog, we will have look at Hubspot WordPress Plugin
Hubspot is a great platform combined with a rich and deep feature set. It also includes a Content Management System (CMS), Social Media Publishing/ Monitoring, Email Marketing Automation, Customer Relationship Management (CRM), and a comprehensive analytics package. There’s a lot more, but it essentially allows you to manage and track your entire Lnbound Marketing campaign from one location.
How to Integrate HubSpot WordPress Plugin?
HubSpot builds a WordPress Plugin that makes it superbly simple for you to connect your website to your Hubspot portal.
Go to WordPress Dashboard > Plugin Menu > Click Add New > Search for Hubspot > Install Hubspot all-in-one Marketing > Click on Activate Button > Click on Hubspot Menu > Login with your Hubspot Account > Done
Why do we Need Hubspot Plugin?
Marketing Hub
Marketing Hub is part of HubSpot’s entire CRM Platform, which may help your company expand more effectively. Each product is effective on its own, but when used together, they’re even more so. Marketing Hub helps to increase traffic, convert more people and also expand your inbound marketing initiatives.
Features of Marketing Hub
- Lead generation
- Marketing automation
- Analytics
- Email marketing
- Forms
- Landing pages
- Contact management
- Live chat
- Facebook, Instagram, Google, and LinkedIn ads
Sales Hub
Sales Software helps you to learn more about your prospects, automate the processes you despise, and complete more transactions faster. It also reduces friction by combining all of your tools and data into one simple, effective CRM platform.
Features of Sales Hub
- Advanced CRM
- Meeting Scheduling
- Payments
- Contact, Deal & Task Management
- Email Tracking/ Notifications
- Email Templates & Scheduling
- Document Sharing
- In-app Calling/ Call Tracking
- Quotes
- Live chat
Service Hub
Customer service software that will help you engage with consumers exceed their expectations. Therefore, turn them into brand advocates who will help you build your business. Service Hub also unifies all of customer service data and channels into a single CRM platform, allowing to Onboard, Maintain, Retain, and Grow the client base more efficiently.
Features of Service Hub
- Ticketing
- Team Email
- Email Templates
- Calling
- Email and Chat to Ticket
- Ticket Creation Bots
- Meeting Scheduling
- Reporting
- Tickets
- Customer Feedback
- Knowledge Base
CMS Hub
Content management software that is adaptable for marketing, powerful for developers, and provides a personalized and secure experience for customers. The CMS Hub includes SEO Advice, a Drag-Drop Editor, and the ability to create landing and web pages with themes.
Features of CMS Hub
- Drag and Drop Editor
- SEO Recommendations
- Website Themes
- Fully Integrated CRM
- Adaptive Testing
- Contact Attribution Reporting
Operations Hub
Operations Hub Sync your apps, cleans and also Curate Customer Data, and automates procedures using operations software that makes all of your systems and teams operate better together. Therefore, Under one single CRM platform, Operations Hub provides a consistent toolset that links apps, cleans and arranges customer data, and optimizes business operations.
Features of Operations Hub
- Data Sync
- Programmable Automation
- Data Quality Automation
What are the benefits of Hubspot Plugin?
The Hubspot WordPress plugin gives you access to useful features such as Live Chat, Forms, and Pop-up windows. But, more crucially, we receive all of your website analytics immediately in the HubSpot Interface. Each contact record contains information on your Lead Activities.
Forms and Pop-Ups
HubSpot forms allow you to collect a variety of data from users, including Addresses, Email Addresses, and Feedback, which can then use throughout the HubSpot ecosystem in areas like Smart Content, workflow, Content Personalization, and more in your day-to-day operations.
Pop-Ups are simply advertisements that show on a page in exchange for an email address and information, or an invitation to Subscribe to a Newsletter. On an e-commerce platform, it may offer a discount as soon as Visitors arrive at the homepage, such as “10 percent off if you Sign-up.”
CRM & Contact Management
Hubspot CRM allows keeping track of your prospects, customers, and evangelists. Within the same system, it may also send emails, establish tasks, and track deals. Therefore, any of this data is organized in a chronologically accessible style, allowing the entire sales team to keep track of all relevant communications in one spot.
Email & Marketing Automation
HubSpot Marketing Automation is the most effective way to keep your Inbound marketing process running smoothly and maintain relationships with your clients. Above all, automate email campaigns to bring prospects deeper into the sales funnel and get more qualified leads.
Some Top Advantages of HubSpot Marketing Automation:
- CRM Integration
- No Coding
- Estimating Roi
- Following Marketing Campaigns
- Personalization
Live Chat
Connect with visitors to your website in real-time to generate more Leads, Close More Sales, and give better customer service. However, Chatbots can help you scale and automate your live chat engagements.
Built-In Analytics & Dashboard
With Built-in Analytics, Statistics, and Dashboards, you can track the success of all your marketing efforts in one location. Also contains everything you require to become a more Data-Driven Marketer. Create behavioral events to track visitor actions on your website so you can better understand their behavior and automate operations.
Conclusion
The Hubspot WordPress plugin is the first and only CRM and CMS that allows you to tailor your website for the whole client experience, from the first visit to every subsequent engagement. With live chat and forms, you can convert visitors into leads and also analyze and measure the business growth.