Twitter is a wonderful platform on its own, but if you want to optimize your Twitter marketing strategy, you need to do more.
Many Twitter users follow and frequently engage with the brands they are interested in. So this is definitely not the time to ignore Twitter.
Twitter marketing strategy is a plan centered around creating, publishing, and distributing content for your buyer audience, and followers through the social media platform.
Twitter has over 320M+ active users monthly. This makes it a great advertising platform.
There are many tools that can help you achieve success in Twitter marketing.
Sendible
Sendible is a powerful social media platform that will help you to handle multiple brands and clients simultaneously. With the help of it, you can easily schedule a variety of tweets and answer them directly. One of the most useful aspects of this tool is the ability to schedule social events, posts ahead of time. You’ll do this by creating an original post and tweaking it to suit each individual platform.
Audience
Identify relevant audiences, discover amazing actionable insights, and inform your strategies to grow your business. This allows marketers to understand their audiences in unparalleled depth, identify strategic market opportunities, and engage audiences intelligently. Its Key features are, Direct Messages chatbox, Advance listening, and monitoring, easily follow & unfollow, etc.
Commun.it
Commun.it dramatically improves the way you build relationships and discover leads on Twitter. It helps you to build relationships through social media while focusing on your highest-value relationships.
You can schedule tweets and post each of them at the optimal time to increase engagement. You can directly tweet to your most engaged member, your new followers, etc as an appreciation tweet.
Hootsuite
Hootsuite is a complete social media tool that helps you to integrate your Twitter marketing initiatives. From finding prospects to handle customer’s complaints.
It helps you in scheduling, managing, and other important things related to this. It helps you find and filter Twitter conversations by keyword, hashtag, and location.
Buffer
Buffer is a social media management tool that can help you manage your tweets. You can schedule your tweets and analyze the performance of each tweet.
Buffer is a multi-purpose social marketing software that will help in sharing our story and building our brands on social media. It also helps you manage multiple Twitter accounts along with other social media accounts.
Conclusion
Twitter is one of the best places to integrate brand awareness and generate new leads, and things move quicker on the platform than any other social media network.
