How Cloud Telephony is Beneficial for SMEs

Cloud Telephony

Cloud Telephony is the latest buzz in the technology industry. It is the next big thing, it is growing exponentially. According to Gartner, the industry is estimated to be valued somewhere around $383 billion by 2020.

With the help of this technology, you can replace the traditional telephone equipment with cloud telephony, minimizing the infrastructure expenses.

You don’t need any technical expertise or support to switch to cloud telephony services.

Let’s see some of the benefits SMEs get by switching to cloud telephony.


It is a cost-effective tool as it eliminates the cost involved in the installation and updation of traditional equipment because it doesn’t use traditional landlines leading to no rental charges and expensive PBX systems.

Through the call functionally feature low set-up & maintenance cost, and technology advanced system, SMEs able to save up to 70 percent and get the highest ROI.

Improves productivity

Cloud telephony ensures that not a single call missed by you, it let you connect to your customer at any time, from anywhere, whether you are traveling or at home.

It provides seamless operation ensuring your all-time availability for your customers whenever they want and thus, increases the firm’s productivity.


Even CRM can easily be integrated with cloud technology, leading to increased efficiency.

Call analysis

Through cloud telephony, you can keep track of every call received/sent by you. A system generates information on call volumes, average call time, cost per call, missed calls and so on. In this way, you can also monitor the agent’s performance and take certain actions (if required).

Easy integration

You can easily integrate cloud telephony with other applications and POS systems such as tablets and smartphones. Therefore, you can reach your customers through a platform of your choice.

Ease of location and collaboration 

Being based on a virtual platform, there is no need to place central hardware for cloud communications, as required in PBX systems. Since you can access calls from any device, it ensures that all your communications are handled without any limitations, one can easily connect with others, can work from remote areas, etc.

In the era of cut-throat competition, SMEs have limited access to technology and capital, cloud telephony is a must-have solution to all the problems and helps to scale business.


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