FACTORS: To Prevent From Being Marked As Spam

Spam Mark
Spam Mark or marked as spam is the worst thing that can happen with any email marketing campaign. It is a responsibility of an email marketer to make sure emails are not land as spam.
 1. Unsubscription Link (Must Have)
  • Make Unsubscribing From Your Newsletter Very Easy.
  • Most Email Newsletter Services Offer An Automated Unsubscribe System.
  • Readers Need Only Click An Unsubscribe Link To Stop Receiving A Newsletter. 
  • It Is Better For Them To Unsubscribe Than To Get Frustrated And Mark Your Newsletter As Spam.
2. Subscriber Advise
  • Do Not Send Your Newsletter To People Who Have Not Opted-In Your Newsletter.
  • Never Add Someone To Your Mailing List Without Their Approval.
  • It Is Necessary To Have A Double Opt-In System.
  • Un-Approved Data Can Quickly Result In Getting Mark A Spam.
3. Relevancy Matters
  • Deliver Content What You Promise In Your Email Subject Line.
  • Using A Misleading Subject Line Can Make Recipients To “Get Back At You” By Clicking The Spam Button.
  • Be Honest With Your Subject Line And Deliver The Offer Or Content That You Promote.
4. Hard Selling (Avoid)
  • Avoid Selling Too Hard.
  • Even If You Do Everything Else Correctly, A Subscriber May Mark Your” Hard Sell” Spamming.
  • Because It’s The Same Hard Sell, Week After Week There Will Be Lack Of Contents. 
  • Repeated Content Is Like A Torture For Your Subscriber.

Here are some tips you can apply to keep your email out of spam folder.


Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.