Customer Segmentation Mistakes

Customer Segmentation Mistakes To Avoid

The best way to make the most of your customer relationship is by understanding customer needs, pain points and buying persona. And this you...
Google’s Current App

Google’s Current App: Replacement of Google+

Recently Google shut down its social network Google+. To fill that void Google has launched a new Currents app for its enterprise customers (G...
Dropbox

Create, Edit, and Share Google Docs, Sheet, and Slide within Dropbox

More than a year after announcing their integration, these two finally came together. Dropbox now directly integrates with Google letting its business users work...
content marketing

5 Areas Where Your Content Marketing Can Fall Apart for B2B...

The present and the future is filled with content because the content is in the heart and soul of marketing. Creating B2B content is much...
Gmail

Gmail Turns 15 and Gifts Us Some Minor New Features

Yesterday Gmail turns 15. When Google launched it who thought it would become one of its most successful products to date. G Suite’s journey...
B2B Lead Conversion

4 Tips To Optimize B2B Lead Conversion Efforts

The main and ultimate goal of B2B is selling. Lead generation is an integral part of B2B because it helps the sales team to...
Facebook Ads

Why Small Businesses Fail With Facebook Ads

Social media marketing is one of the most cost-effective ways to reach targeted audiences. However, a recent study shows that a majority of small...
SMEs

SMEs Lending and Sales Growth

There’s a fall in the SMEs lending over the past year. According to Hadrian’s Wall Capital (HWC) research, there’s a fall in 74 out...
Small Business Accounting

Switch Your Small Business Accounting From Spreadsheet to Accounting Software

Accounting has always been a core part of any business, as it provides a complete picture of a business’s financial position. The process is...
Social Media Traffic

5 Ways To Generate More Social Media Traffic in 2019

Social media is everywhere, every business every individual is on social media. Individuals use it to stay connected with their friends and family while...

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